Reliance’s Campa Cola challenges beverage giants PepsiCo and Coca-Cola with its aggressive pricing strategy, offering 200 ml bottles at Rs 10. To counter this, Coca-Cola and PepsiCo are employing tactics such as better retailer margins and potential lower-priced packs, particularly in markets like Kerala and West Bengal.
Related Posts
New train ticket booking rules: Why has Indian Railways cut the advance reservation period to 60 days? Top 5 reasons
New IRCTC train ticket reservation rules 2024: Indian Railways has reduced the advance reservation period. Longer reservation periods increased the likelihood of individuals blocking tickets, […]
Rupee hits new low of 85.80/$, biggest 1-day fall in 2 years
The rupee fell to a record low of 85.53 against the dollar, driven by panic dollar buying and increased demand from the month-end, leading RBI […]
500 Swiggy staffers to turn crorepatis
Around 500 Swiggy employees are set to become crorepatis as the food delivery platform prepares for its stock market debut. The IPO is expected to […]